About Us

What is Loud Elephant all about?

Loud Elephant was started as LOUD in 1988, with its mantra 'dressing the world in colour'. At first LOUD designed, sourced and manufactured interesting clothes and fabrics in Indonesia, India and Nepal retailing through its own shops in the UK, Australia and Bali. Happily distributing fun, colourful, LOUD threads to a diverse and multicultural audience.

From LOUD to Loud Elephant

LOUD, re-branded in 2012 as Loud Elephant, is an ever present fixture at summer festivals throughout Europe retailing LOUD funky hats, clothing and accessories! You have probably seen us (or some of our distinctive hats!) at Glastonbury, Reading and Leeds, T-in-the-Park, Roskilde, WOMAD or any of the others! We can also be found keeping people warm with winter hats, clothing and accessories at Christmas markets and Winter Wonderlands across the UK and Europe.

Our online presence has grown and grown since it was started in 2011 and has really helped us to bring together two of our biggest passions: dressing the world in colour and helping elephants. For many years we have been sponsoring elephants through the Save Elephant Foundation based at the Elephant Nature Park in the Mae Taeng Valley, just north of Chiang Mai, Thailand. Loud Elephant is our way of incorporating this passion for elephant conservation with our existing business so that a generous portion of the money generated through sales goes directly towards elephant conservation projects around the world.

Where do our donations go?

When we started donating money from every sale we extended our support to two more charities in addition to the Save Elephant Foundation - David Shepherd Wildlife Foundation and Elephant Family. David Shepherd works mostly with elephants in Africa and Elephant Family primarily supports projects in India and South East Asia. Supporting these three charities enables us to support a worldwide network of elephant conservation projects.

Save Elephant Foundation

Registered Charity No. 1106893

David Shepherd Wildlife Foundation

Registered Charity No. 1106893

Elephant Family

Registered Charity No. 1091671

The fantastic work of these organisations is very close to our hearts. If you would like to discover more about their good work you can visit their websites by clicking the links above.

Any Questions?

If you have any questions, suggestions or comments then please contact us by email at enquiries@loudelephant.com

Loud Elephant Ltd // Company No. 8107716 // VAT Registration No. 168 5694 54

Loud Elephant Ltd is part of the Putu Clothing Co Ltd Group of Companies (Company No. 3096927).